Using the strapline ‘don’t spoil summer’, it reminds drivers that getting behind the wheel even after just one drink is not worth the risk or the consequences.
New data released shows that there has been a 17 per cent reduction in drink driving offences in Scotland following the introduction of the new lower drink drive limit on December 5.
And the Police Federation of England and Wales is now calling for the revised legal limit to be extended across the rest of the country.
Cabinet Secretary for Justice Michael Matheson said: “Since the introduction of the new lower drink drive limit six months ago, Scotland is starting to see a real change in behaviour.
“The 17 per cent reduction in drink driving offences indicates that Scottish drivers are avoiding alcohol when they are driving.”
He added: “Fewer drink driving offences is a positive story for Scotland and shows that we’re leading social and legislative change in the UK.
“We’re urging Scots to take care this summer and to remember it’s safer to avoid driving if you’ve consumed alcohol.”